News Release

For immediate release

Contact: Tricia Lewis, Marketing Director
941-329-1533
tlewis@insigniabank.com

FIRST WATCH DINERS ENJOY INSIGNIA BANK’S “RANDOM ACTS OF KINDNESS”

Sarasota, Fla. September 14, 2007— Several hundred lucky diners at the First Watch Restaurant in Lakewood Ranch recently discovered a pleasant surprise on their guest checks - their morning beverages were all provided compliments of Insignia Bank.

This unannounced “random act of kindness” was designed by Insignia Bank to increase awareness of their first branch location. The branch office officially opened for business at 6145 Exchange Way in the Lakewood Ranch community in August. A printed card, presented along with the guest check, read in part “… No act of kindness, however small, is ever wasted,” along with an invitation to visit the branch.

“Insignia Bank is delighted to become a part of the Lakewood Ranch community,” said Charles G. Brown III, Chairman and CEO of Insignia Bank. “This unique branch, custom-designed to our client’s busy lifestyle, is our first. In recognition of busy lifestyles, we will continue to introduce ourselves to local residents and businesses using a variety of methods. Watch for more random acts of kindness compliments of Insignia Bank.”

Insignia Bank’s main office is located at 333 North Orange Avenue, at the corner of Fruitville Road and North Orange Avenue in Sarasota, FL. Its primary lines of business include deposit services, commercial real estate lending, residential and commercial mortgages, and investment banking. Insignia Bank – your wherever, whenever community bank. Please visit us at www.insigniabank.com.

First Watch Restaurants, Inc. is one of the largest, privately owned, daytime-only restaurant companies in the United States. Headquartered in Bradenton, Fla., First Watch has set the standard for quality daytime dining since its inception in 1983. Currently operating 75 restaurants in 11 states, general expansion plans call for company-owned restaurants, rather than franchises. Each new restaurant creates between 25 and 30 jobs, and First Watch currently employs approximately 2,000 people. Projected annual total system sales for 2007 are $77 million. For locations and more information, please visit www.firstwatch.com.

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